Create With Us!

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Business is expanding more quickly than I could’ve imagined, and for the better. The blog posts may continue to be a bit more curated or sporadic in the near term. Of course, if you would like to blog with us, more specifically, with me Mikey, Fill out your information at the “Work with us!” section at the contact page here and I’ll get back to you usually within 48 hours. 

Keep creating,
Michael LaPenna

Four of the Most Important Freelance Jobs to Hire Out for Your Small Business

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by Courtney Rosenfeld, gigspark.biz

There are many advantages to hiring out freelance work for your business. If you run a small business, for instance, you may have realized that you don’t need a full-time staff. Or, perhaps you would like a full-time staff but can’t afford it. Either way, hiring freelancers can free up time and money for you to spend on growing your business in a way that would be much more difficult than if you were paying a full-time staff. 

Yes, it still costs money. But it can cost less money than paying a staff over time, and the growth and reduced stress you experience will likely make it more than worthwhile. Determine what kind of projects you need done, set your budget, ask around for referrals, and review job boards. Once you have a candidate in mind, send them a test project. If they return a completed project to you on time that meets your standards, you may have a keeper. If not, keep looking until you find a freelancer in that specialty who provides the product you’re envisioning. 

Finding the best freelancer you can at a price point you can work with will help you focus on the tasks you need to, and it will ultimately help your business flourish. While there are many different types of freelance work, these four are some of the most essential ones to consider. 

Virtual Assistants 

Any successful business owner will tell you that delegating tasks is vital to effectively running a company. When you delegate tasks that don’t come naturally to you and that will waste your time, you can spend time on things that grow your business. There are many tasks that can be taken care of by a virtual assistant, and looking on the right job board can direct you to qualified, reliable candidates. Essentially, a virtual assistant can do anything from administrative support and scheduling to customer service and data entry. 

Web Designers

It’s no secret that an awesome website is necessary for any small business. There are many platforms available today that allow someone with minimal design knowledge to build a website; however, these websites are often easily spotted, and the limited features of these platforms can make it difficult for your site to stand out among the crowd. Bringing in a web designer can give you a unique, high-quality site with responsive design technology. Also, a professionally designed site will be more reliable, run more efficiently, and increase your company’s search engine optimization (SEO). 

Content Writers

Providing audiences with written content has become increasingly important for small businesses of all kinds. Having a blog on your website that discusses industry-related subject matter and offers expert advice highlights your company’s credibility. Qualified content writers can write about topics your audience cares about in a readable way. Furthermore, they can clearly translate ideas that you don’t know how to put into words, and they can provide an unbiased view of your products and services.

Social Media Managers

Finally, hiring a social media manager can prove invaluable to your business. Social media sites like Facebook, Instagram, and Twitter offer affordable (and sometimes free) marketing tools, and bringing in a professional who knows how to utilize and manage those tools can free you up to work on the things you’re best at. A social media manager can lay out a strategic plan for your social presence, consistently post meaningful content, promote your brand and products/services, expand your customer reach, and ultimately boost your sales. 

As a small business owner, virtual assistance, web design, content writing, and social media management are all jobs you should consider hiring out to freelancers. Remember to find the best candidate you can within your budget, and test them out before committing to multiple projects. Hiring qualified freelancers can free up your time to focus on the projects you do best so that your company can grow and thrive as much as possible. 

Photo Credit: Burst

Courtney Rosenfield started her career in the gig economy after several years of enviously watching others do the same thing. She started Gigspark to be a resource and a first step for people who are looking to join the gig economy, either to supplement their income or as a way to fulfill their dreams of becoming an entrepreneur.

Don’t Call It a Comeback: The FreelanceMikey Blog Gears Up for That ‘New New’

A formal occasion (not my wedding)

A formal occasion (not my wedding)

Hello, ladies, gentlemen, and nonbinary digital natives! After a long hiatus, I’m back to update you on all the goings-on of late with FreelanceMikey Creative Consultation and what has been the cause of this long but much-needed sabbatical. The FreelanceMikey blog has been dormant lately due to shifting dynamics in the business and in my own life of late. I’ve been focusing on my editing, music mixing, and keeping up my physical health working with a physical therapist (due to my cerebral palsy).

In this vein, I want to take time to appreciate your visit to the website and the FreelanceMikey brand and blog, and I absolutely thank you for your patience. (I’m also planning my wedding these days, so my life rolls on hard—both in and out of my wheelchair ♿️).

New projects, new locations, new interviews, and new horizons are in motion for all of the creative campaigns that my friends, colleagues, and I aim to bring to the fore in 2019.

Currently, there are a few projects very key projects underway including general project consulting and specialized projects. Formats and pricing and listed in the home menu. Go to our services page for more.

Most absolutely, I want you to know that going forward as always, I definitely want to further my mission in helping you be yourself fully in whatever medium you choose to explore.

May you move boldly and follow your bliss,

Michael LaPenna

#MondayMotivation: The Domino Effect and the Inspirational Story of Thaddeus Bullard

This is the inspirational story of Thaddeus Bullard…

More on Thaddeus Bullard at thaddeusbullard.com

More on Thaddeus Bullard at thaddeusbullard.com



Thaddeus Bullard was born to a preteen mother under horrible circumstances but was never given up on despite it all. This is that story.

So many times in life, we are given a choice to treat people a particular way. From our loved ones to our bosses, to the random person who asks for our help, we all have choices to make. This is the story of what happens when we choose kindness over indifference and the particular domino effect that can follow.

The following TEDx Talk by philanthropist, entrepreneur, and performer Thaddeus Bullard (who performs and wrestles as WWE Superstar Titus O’Neil) tells the tale himself in the TEDxUCLA video below.

Key points:

- Watch what happens when one man shows kindness to someone who is racist against him.

- Hear the inspirational story of the homeless couple Mr. Bullard invited to a restaurant for a meal and the “domino effect” and powerful catalyst it inspired.

Thaddeus (as Titus O’Neil) wears the WWE Tag Team championship with teammate Darren Young. (WWE.com)

Thaddeus (as Titus O’Neil) wears the WWE Tag Team championship with teammate Darren Young. (WWE.com)

TED Talks (short for Technology, Education, and Design Talks) have been known to inspire millions of people and to move arts, culture, and technology forward by new and interesting means, but this TED Talk is bit of an outlier just meant to inspire simple kindness, I suppose.

Just a little dose of Monday Motivation to make you smile a little brighter!

Every day, things we do knowingly or unknowingly, affect others. Sometimes it's a small effect, and sometimes it's profound and causes a chain reaction. If you're going to have an effect, why not make it a good one.

12 Things Successful People Do Differently

There you are sitting at your desk, mulling over your bills, tired from a day at work filled with aching shoulders and employees who seem much more concerned with their time off than that end-of-day deadline for that latest campaign for that Bakery outside Boston.

You want more! You want greater heights to explore who you are as a business, as a boss, and as a creative being! 

So how can you do all this without killing your time or your energy and maximizing effectiveness in all areas?

Here are 12 things successful people do differently to achieve maximum results in their businesses and lives without going over their limits.
 

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Wednesday Wisdom: Dan Lok Explains the Difference Between Reading Books and Using Books

"I don't read books, I use them. That's a big distinction."

Entrepreneur Dan Lok explains the difference between just reading books and and using books to gain knowledge and using knowledge to gain wisdom that carries you throughout life and business! Check It out!

Dan Lok - Why I Don't Read Books

FreelanceMikey's Summary:

Knowing how to gain valuable experience comes from trying and figuring it out through implementation of information, not just knowing information. From experience comes wisdom. Be willing to mess up and learn from it. Wisdom, according to Lok, is also knowing what to leave out so you can simplify your understanding and deepen that understanding.

Be well!

 

#MondayMotivation: Drake Gave Away a Million Dollars In 'God's Plan' Music Video

Drake Gave Away a Million Dollars In 'God's Plan' Music Video

In this installment of #MondayMotivation, we see what happened when hip hop superstar Drake decided to give away his $996,631.90 music video budget to everyone in a struggling black community: from a college essay winner and shoppers at your neighborhood grocer to your average Joe and Jane on the street.

It's something I've even considered doing in my own life (upon reaching my future business goals at FreelanceMikey and beyond). In saying that, it occurs to me that there's really no reason any of us can't decide to give away a smaller amount to another person in need. $20 well shopped can buy dinner for a single mother of two. It's clear (to me at least) that this wasn't done to self-agrandize on Drake's part. I believe he's showing we can all do one small thing to change our neighbor's world if we want to do it. Let's do good because we want to and we can.